How to design trade show services based on AI

[The education program about AI and trade show will be started in Korea.]

VM Consulting announced that the first, one & only education program about AI & trade show management will be started at February in Korea.

Trade show services are now facing innovative momentum for personalized experiences. Attendees have always provided individual information to show organizers for registration. However, organizers provided only entrance-free without any practical benefits regarding business visits.

But it seems that the situation would change in the future because big data and AI could analyze each visitor's information and provide curated contents such as exhibitors, attendees, and conferences.

This education course will provide basic concept of AI and the way of how to use AI technologies for developing trade show services as below.

1. What is AI?
2. How to use AI strategically
3. Machine Learning in Trade show Business
4. Natural Language Processing in Trade show Business
5. Robotics in Trade show Business
6. AI in MICE & Experience Economy
7. The future of Trade show Business 

David Lee, a CEO of VM Consulting, originally designed this course because he thinks the next era of MICE industry would be developed based on personalized experience. He said "The future of MICE industry is not for everyone, but for individual who wants curated contents. That's why trade show organizers need to acquire knowledge about AI and data marketing."

This program will be start at February and the registration is available at www.akei.or.kr